Emma Cornelisse
A multidisciplinary designer and marketing strategist.
My practice purposeful & strtegic - driven by research, goals
Currently learning @ uWaterloo Stratford School of Interaction Design and Business studying GBDA (Global Business and Digital Arts)
I’m a visual designer and marketing specialist who’s endlessly curious - I love asking questions, learning how things work, and understanding how people think. With over a year of in-house experience, I focus on purposeful, strategic design and marketing that’s grounded in research and driven by clear goals. I bring a strong foundation in brand design, marketing strategy, and corporate creative - and I’m especially drawn to brand strategy, research, and all things data.
For me, design is never just about making things look good - it’s about creating with care. I’m a passionate advocate for inclusive, accessible, and intuitive design that puts people first. My work is rooted in empathy, simplicity, and deep understanding of both users and business needs.
I’m currently studying Global Business and Digital Arts at the University of Waterloo’s Stratford School of Interaction Design and Business - a unique program that merges tech, business, and design. It’s helped me develop a well-rounded approach to creative problem-solving, blending strategy with storytelling and design thinking.
Outside of work, I’m deeply passionate about sustainability and the environment. I care a lot about the circular economy, climate change mitigation, and designing systems that work for the people and the planet.
A Few of My Favourite Things:
Sustainability: I’m always researching and writing about the circular economy.
Plants: I’m a big plant lover and dream of one day having a huge garden (with ducks!).
Baking: I love slowing down and baking something special — especially for birthdays.
The water: I grew up on Georgian Bay and don’t feel like myself unless I’m near the water.